GameFi,还能再火一次吗? by WEEX中文 | 做合约,来WEEX

WEEX中文 | 做合约,来WEEX Subscribe Podcast 1h 2m 0 downloads Added 2026-09-11 #Trending

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Jai Kailashu与Wix、Hela对谈短周期热点环境下产品与内容如何摆脱速朽困境,转向长期关系经营。 - 对话以“游戏打架”类短期热点为例,指出其爆红后迅速冷却、暴露问题并退化为干枯存在。 - 世界节奏加快,用户不愿长时间等待,热点周期被压缩,产品很难再靠单一爆点长期留存。 - 长期项目需要持续关注,但当前注意力越来越短,团队若完全追逐热点会导致产品本质得不到沉淀。 - 市场窗口与用户窗口可能错位,产品能否被使用不再只由团队执行决定,用户会主动给出答案。 - 用户现在更直接判断产品是否可用,而不会被单一集数或长期铺垫绑定,这改变了内容与产品的检验方式。 - 短热点如果无法与具体的人和场景绑定,就很难被记住并转化为可持续的关系或产品价值。 结论:与其追逐下一个稍纵即逝的热点,不如把短期流量转化为与具体用户场景绑定的长期关系。

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I'm gonna take it slow. OK. Let's go. Let's go. OK. OK. OK. OK. OK. OK. OK. OK. OK. OK. Hello, everyone. I'm Jai Kailashu. Hello, everyone. Hello, everyone. Hello, everyone. I'm Wix and I'm Hela's Lianhe Space. I'm the owner of the team. This is interesting. We don't just talk about a talk, but we don't just introduce a game to him. We want to talk about the topic of the new relationship with more people. This game fight. Can you do it again? Everyone should remember that when the game fight was over, like that step-n, after the game came out, the whole game was the most hot game in the whole game. But after that, the game started to remain and the game was also exposed to the problem. This game fight has become a very dry existence. But what I mean is every time the game is like a new relationship. So we don't change the angle today. We don't know if the game fight is going to end. Let's talk about the game first. Let's see what the game is going to end. Then there is another more important problem. If the game is going to end, what will happen next? Today is a very, very happy to meet Hela's mentor, Jai Kiao. Jai Kiao, can you tell us a story? Hello, everyone. I am Jai Kiao. I am very happy to meet you again. I am Jai Kiao. Today, we are not a very simple character. We don't go to the game fight or the game. But we want to give the question to the game to make it a new game. Is there a possibility to accept the game? If the game is going to end, why will it still remain? I will take a experience with Hela and our own story to answer the question. Okay, welcome, Jai Kiao. Actually, I think today's topic may be a very different way to make a game fight. Today, we don't have to focus on the game. Okay, Jai Kiao, I think of a problem. The world is getting a little more and more faster. For example, it's a little hot just now. I haven't been able to read it for a long time. I started to run to the other place. You do it. You are doing it for a team of products. Do you feel this kind of obvious change? Yes. Do you feel the change in the world's focus on the changes? The most obvious change may be it's not willing to wait for a long time to be a little bit a little bit more hot. Everyone will quickly enter. It will be very soon to see the next opportunity. The world is more and more detailed. But the real can be divided into several times, each time. There are two ways to look for a concept that is not easy to have. After the heat is over, the user is unable to find the specific key gifts. So now, you can only look at the two-day research. Is it more important? Are we willing to go back to our product? Yes. Okay. Actually, I'm curious You see, you used to live in a few months before, even more. You see, now you just said it. You can't use it. It's not all the time that you can accept the image of the long-term. You see, especially now, the image of the future, he wants to keep in his career and it's getting harder and harder. For a game that needs to be long-term, it's a game that needs to be seen. You see, now, this kind of attention is getting more and more short. What impact does the environment bring in? This project is a project that needs to be seen in two hours. The market is a hot-tempered project. The product is a hot-tempered project, even a hot-tempered project. If the team is completely chasing the hot-tempered project, the product will not change. If the market is completely different, it may be able to use the same window as the user. Our plan is that the market is hot-tempered. It's true that the market is in the right place. But because the hot-tempered project is a project that can't be used in other projects, the market can't be reduced. But it can't be reduced to a certain extent. Now, we put this question to the user. If you look at the news of the previous episode, do you think that the users of the current situation are using the same window as the previous episode? What is the big change? For example, what do you think is the current situation? The user is now more suitable for the team. The story of a red-headed white pig is often related to the time. Now, everyone will directly see whether the product can be used. The product can not be used. The team is perhaps responsible for the implementation. After the question, how to handle it? The user will also add more time. He will go to the same time to the next episode. It will not be because the user will only see one episode in a long time. So in the future, the situation will not be found. But the result will be explained by the implementation. This is the biggest change. You should be honest. Look, the current situation is not clear. Including the process of the implementation. The real news of the new version is that the user will spend a time in a direction of direction. So, what kind of direction will be remembered from a short, hot point? It becomes a scene related to someone. First of all, there is a real product. If the user leaves the circle and leaves the space, he will be able to do something. In addition, he will have the same change. But the new version is not a short, so it is a change. Instead, he will complete the original experience. Third, the rules are stable. The information is transparent. Especially when designing the product, you cannot explain it today. Tomorrow, the next. We will have to make our own user relationship and content. So, the hot point can bring the person to our door. Can we leave him? We still have to see the product, the rules and design. This can be remembered. Yes, the live streaming. Yes. I think this is a very important point. You see, the problem of this is that there is a meaning on the gam-fi. Because you see, the gam-fi of the past year is actually the heat. But after the heat is gone, the project is over. So, I want to ask you. You see, the gam-fi is not only heat-free, but when it comes to heat, it is very fast. Do you think the gam-fi has not been able to make the core problem? Mr. Jia. The problem is that, we are all like this. Many projects are quickly designed to enter the speed. We are not going to leave the material. The government is trying to get the energy in the future. The economy is not going to be able to make the core of the new government. Once the growth is over, the content is not going to be able to get the energy. The gam-fi problem is not only good in the market, but the products, the economy and the government are not going to make a stable structure. The product is the most dangerous way to make the core of the new government. In the last round, we discussed more about the economy, but there are still many things left. Now, what do you think the gam-fi is? I think the gam-fi is going to be able to make the core of the new government. Let's talk about the design. We are going to ask the players why they are going back. The government is going to make the core of the new government. What else do you think? There is no other way. There is only one kind of machine. Someone is smiling, someone likes to experience it. Someone is concerned about the content, someone is just going to play with friends. If we find that everyone is going to make the core of the new government, then the government will definitely make it. Yes. Let's talk about it. If you take the money and collect the stuff you have, do you think the gam-fi that you have been going through can make the players leave the stuff? Or do they leave the game or collect it? The government is not going to leave the game. The game and the design relationship are not going to be good. But if you take the money and collect it, the players will not be able to collect it. This is a game that is going to be completed. This is a step forward. We must face it. If we want to get a new opportunity, we must make this kind of test. If we talk about it, the players are willing to complete the test. If the price is not the same, the design is not that bad. Yes. There is a special phenomenon. Many people hear the gam-fi. It will generate a very solid impression. It will be connected to the computer, the wires, etc. This is a very long time. Do you think the company has been doing this for a long time? Is it a big and the most powerful gam-fi? The product is very fast. The product is very fast. The company is not going to understand the gam-fi. It is now a very good gam-fi. Many people hear the gam-fi. The product is very fast. The price is not that bad.

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