NFTOGT #66 | Zero to Hero Special

DMG, A-G, and how y'all doing out there? It's your boys, AKA MetaZ. Cause if you met me, your MetaZ. And that could only mean one thing, baby. You're in the right place to be an F-T-O-G-T. And it's on like thongs, thongs, thongs, thongs, thongs, but don't get hong. I hope we did our special guest today, Justice. Do Justice with that intro. It is an F-T-O-G-T number 66 on a road to 69. And I'm really excited, cause we got a special one as I've said a few times. Zero to hero academy has without a doubt been bringing some of the greatest excitement to the space in quite some time, if you ask me. And you know how I am. It's hard to give me excitable. But well, I might be excited all the time, but I'll call out Bullcrap when I see it. And I'll call out the gemstones when I see it. And you know what my hit rate is like 99 to 100, baby. And there's no doubt zero to hero academy is something you should be keeping well on your radar. If you aren't in the pre-sell, there we go. Well, sorry about it, but there's plenty of opportunity and the mint is coming out as fast and furious. We're gonna learn all about it, get all of those juicy details, get the alpha. So yeah, we got a lot coming at you. And there may even be a way to get one, just by listening to the space. I don't know, I can't promise that. I'm not the one, but you know me I always ask forgiveness first or forgiveness later, however it works. But thank y'all for being here. B-Rock, do we have you dialed in? Are you here, sir? B-Rock is coming to the stage. We're also gonna get our guests up here ASAP as well. But I wanna thank y'all for being here. Like I said, this is going to be jumping off. I sent the message to Zadi. He's probably in the gym. I always give him a hard time because this fool pretty much lives in the gym. I don't know if he still does now that he's a big cabal, head of a cabal or whatever it is. He's probably too busy to work them glutes. But we'll get him here once he finishes his reps. It's kind of like whole keto. It's hard to get him out of that gym. But I see we got EJR to the stage. I would like to give a warm welcome already, howdy to EJR and properly pronounce it. Sir, thank you for joining us. I am very amped to have you here if you can't tell. How you doing? You know, I'm shot and I was like dozing off and I didn't think anyone could wake me up. But you're wild, man. It's really good. I don't feel like I'm at a wrestling event or something. That's what we got to wake these DGEMs up, especially by this hour. They're in their third or fourth can of due. They got the third can due deep. And they're second bag of derites. They're crashing hard. And so this is a good time to remind y'all to stay hydrated and check your posture because Wagne very soon, bull run is on its way. At least that's what they say. So how do we pronounce it? Is it EJR or is it EDGER? Which I kind of like. I don't know. Actually, either it would work. I'm good with bull, but it's EJR. But EDGER is the first time I've actually heard that. And I like it. Yeah, I like it. I think it might stick. It's got some stickiness to it, if you know what I'm saying. And I feel like you've been edging us with all of this great content and everything we've been seeing come out. And also the way that you guys have been unveiling things, unraveling things, and releasing things to the public here. You guys have been building really head down, head strong, and building like mad scientists. And you're putting out work like crazy. The amount of stuff you're putting out as well as the quality and everything. Obviously, we're going to get into it here soon. We're going to talk shop. But yeah, I know. Where are you at, by the way? Are you in the States? We got a little time. Yeah, I'm in Eastern US, so South Eastern. I'm in Florida now. So it's a neat, yeah. It could probably be opposite time as some of the people on here. But it's interesting because there's a point where you get in the space and you're just tired of bullshit. And you just want to build something transparent. So we were posting early sketches on an account. And we built this up. No bots, no buying followers, no K-Wells, nothing like that. Just off these trade collapse. And it's been nice to see it build organically in such a way. And there's so much, so many people that like it. It's really cool. Early on, we're posting these early sketches while we're still trying to find it. And then we hit where the brand was supposed to be. And it's just been wonderful ever since. We post a lot of previews and a lot of videos. And it's funny now I'm starting to see post of people saying if they'll, will they continue to go at this speed? It's just interesting to see. Plus, right before a mint, I see Brock's on here, we're close, no matter how much you plan forward and stuff like that, it's always chaos, especially if you're perfectionist. So it's just been wild. Yeah. And it just seems like it's just getting ramped up. As far as if you guys will continue on and continue at this rate, I've just seen a ramping up of that. And I imagine you guys have no plan of really slowing down or anything in the future, is that right? I mean, it actually goes faster because you have to think like we're in builder mode now. So I mean, I'm literally dealing with 1800 plus traits and putting those between seven or eight different archetypes. And just looking at everything and doing Q and A and finding stuff, we're all just doing our tasks. But we have a good side team of super talented people in every single area. And people don't know we've worked together for a long time. So we've been delivering for over a year already. Our core community knows that. And they're probably laughing because they know that we build with little, but we just go, go, go. So it's like in builder mode, the way we're putting out content now, it actually will go faster after we launch. And it'll be much better too because they actually get to spend time in the community. Awesome, that's what's up. Well, I know everyone here is familiar, familiar with zero to hero. But the reason I asked about where you are and time zones and everything, I had a lot of folks reach out to me actually before this and gripe about the time. There's nothing we could do about all the time zones. We can't meet all of them. But the good thing is the space is recorded. So again, if you all do share it in your respective places, timelines, whatever we appreciate that. But I know a lot of people always do come back and listen to this space later after the fact because of that fact, because we're in different time zones and everything. And that's what's really cool about this space that really kind of connects us in a way that it's like supercharged with social media set that up. And then I think that's what Web 3 really does that it's like it's super power is how you can really supercharge the community and everything. And I know you guys have been building a community for a while here. This isn't your first iteration in Web 3, your first, you know, I guess, bringing something to the space at first iteration of doing something. Can you tell us kind of about what brought you to Web 3 and maybe a little bit of your background? Let's get the origin story. I see we got Zadi here too. Zadi, we'll get you in a minute now and you finally rolled in out of the sheets. He shook off all the baddies and finally made it in. But we're gonna get, now that Zadi is removing the baddies, we're gonna get him to stage, we'll get to him in a minute. But edger, master edger, tell us your origin story and what brought you to Web 3 in the first place? You know, I just ended up finding it. My background is in branding, incubation, strategy, marketing, branding. So I've always worked for a lot of different branding debaters, worked for a big Fortune 500 name, VFC, they own Vans, Timberlain. It's basically a bank that owns close, clothing company. So it's their own Nordic Face, Timberlain, Vans, Kipling and they bought Supreme going into COVID for a few billion dollars. So, you know, I have a lot of familiar already with Nike's hype drops and Supreme's kind of building method where that collaborative stuff keeps things going. And I really like that type of thing where both parties kind of benefit mutually. So I got into the space through a friend of mine, who was into this, you know, was working on the branding debater. I was helping them out kind of during COVID. And then, you know, it was there for Port Apes. I didn't meant them. But I've been there since kind of the beginning. And I've seen a lot. And it was weird because it was like, I guess for people that really love this space that have been here for a while, it's like, when you find it, you can't really view the world the same way. You know, it's like you find this way to kind of live, like, you know, like a digital nomad. And you're able to, you know, kind of sustain in a way. It's weird. A lot of us that have been living this space a long time, especially when you get so immersed in it, it's like, your resume turns to shit because you can't really use it in the real world. So it's like you push through and build in it here in a way. But I've worked for a company as in 2022, as well as a VP of marketing branding and strategy, right? And they worked with Clonex early on on their launch. Bill Murray's launch, I believe I'm the only human on the planet that pitched to Tom Hanks at one point. He didn't do it, but it was still an honor. But so there's a lot of projects I've worked on. And then through my time in the space, for the past several years, I just met some of the greatest people and kind of kept on adding them to the roster. You know, and I think in 2025, we just kind of came out swinging and building for ourselves. And it's been wonderful, you know? We built on abstract at first, which was definitely rough. You know, and there's a lot of great builders that were on that chain that are now pivoting to different things. And I think we're going to see a lot of them kind of grouping up because there's some great teams on there. Like the bearish team is incredible. I think a lot of people have a lot of energy right now as to getting their brands out there and kind of to a bigger audience. We're all about working with brands like that gorgeous that are active, that are doing the right thing, that are kind of the, no, there's a space that's like divided. And I always say, if you're in this space long enough, you're going to find yourself holding a Green Light Saber or a Red Light Saber. And I think, you know, Brock is like one of those people who I've met that's always holding a Green Light Saber. So it's like, those are the teams that we want to work within Collaborate with OAS. Yes, I'm trying to share something. I always do that. My bad. No, that's wonderful. And we have such like a common ethos, if you will, I think. That's what I was actually going to share down below. In the comments here, I see little Oli, our family here who is also a fellow builder and everything. And they created this awesome meme back when we launched. Basically, that was like, fuck KOLs and it was using the dead gorgeous and one of their, or their honorary and everything. But so I'm going to share that and tag you. But as far as like your journey here in the space, I've seen some of the commentary you've made on the timeline and your experience, your observations being here. And I think it's quite in line with a lot of the observations we've made here and we've talked about weekend and week out, just about the way this space is. And it's still early and very malleable. And so for the people that thinks that it's locked in and set and stone the way it is, really, they're just, just they got a lot, I think we'll see a lot of change, of course. I mean, we talked about how KOLs who are here, the last cycle, I mean, 90% of them aren't even here. And then now you have Zadi running things over here. He's the head cabal. So I'd love to kick it over to my best, but my daddy's daddy, nah, I don't know, I gotta be careful. But I go back with Zadi like crazy, like y'all don't know. I really do go back years in this space. That's decades. And we, I held my dude get to where he's at. He'll never give me the credit and it's okay. I'll go ahead and give myself the credit. But I held my dude get to these high, high geeks. And I'm so, you know, it might sound like I'm doing the whole congrats meme right now verbally, but I'm not, I really am stoked for you Zadi, because I don't want all that pressure. I don't want that cabal crown. So I'm glad you get to wear it. And it's very well deserved on your head, my brother. I don't know if we got Zadi up here, it just says connecting for me, but Zadi, are you there? Or are we still connecting? So he's a listener for me. Gotcha, okay, it's all good. If you can do a lap, if we'd love to get you up here and you know, hear your side of the story if you will see what you have to say for yourself, Zadi. But let me tell you this, when Zadi first brought what you guys were building to me into my attention, that's the first I became aware. And I knew with him behind it and with how excited he was, because let me tell you, I was joking earlier that I'm not excitable. Everybody knows I'm excitable. You can hear I'm like a little kid every day. But Zadi.